Value Proposition Design

Product Enquiry

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist

Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell.

Continuation of the title

ISBN

Language code

Number of pages

Physical medium

Ownership

Publication place

Publication year

Publisher

Type of literature

Publication additional info