Электронный каталог

Christine, Mallin.
    Corporate Governance [Текст] : Textbook / Mallin Christine, 6-th edition. - Australia : Oxford University Press, 2019. - 440 p. - ISBN 978-0-19-880676-9 : 33022-00t.тг., 33022.00t. тг.

Кл.слова (ненормированные):
China -- Corporate Governance -- South Africa -- Sytrategy
Аннотация: Written by leading subject expert Christine Mallin, Corporate Governance combines clear, accessible discussion of theory with a wealth of contemporary, global examples to introduce students to both the essential principles of the subject and how they apply in practice. In addition, broad coverage of international attitudes and approaches to governance allow students to develop a wider understanding of business issues in an increasingly globalized world.
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David, J. Bland, Alexander Osterwalder
    Testing Business Ideas: A Field Guide for Rapid Experimentation [Текст] : Textbook / J. Bland, Alexander Osterwalder David, 1st edition. - Great Britain : ‎Wiley, 2019. - 368 p. - (The Strategyzer Series). - ISBN 978-1119551447 : 21840.12 тг.

Кл.слова (ненормированные):
Entrepreneurship -- Leadership & Motivation -- Systems & Planning -- Testing Business Ideas
Аннотация: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
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James, S. Trieschmann, Robert Hoyt, David Sommer
    RISK MANAGEMENT AND INSURANCE [Текст] : Textbook / S. Trieschmann, Robert Hoyt, David Sommer James, 12th Edition. - United States of America : Cengage Learning, 2004. - 512 p. - ISBN 0-324-18320-8 : Б. ц.

Кл.слова (ненормированные):
Business -- Economics -- Finance -- Policy -- RISK MANAGEMENT AND INSURANCE
Аннотация: This proven, market-leading text provides a thorough, current introduction to risk management and insurance. It assists the learner in identifying, analyzing, and managing risk through insurance and alternative tools/techniques such as loss control, risk retention, and risk transfer. This edition presents an even stronger focus on managing risk and covers insurance within this context. Concepts of risk management are presented as they apply to business and personal situations as well as international situations.
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Levy
    Retailing Management [Текст] : Textbook / Barton A. Weitz, Eighth edition, International Edition. - United States of America : McGraw Hill, 2012. - 675 p. - ISBN 978-0-07-122098-9 : 14200.00t. тг.

Кл.слова (ненормированные):
Business -- Economics -- Retailing Management -- Strategic Business Planning
Аннотация: The content of of this title on all formats are the same. Retailing Management 10e highlights the many ways the retail industry has transformed and evolved over the past four years. In keeping with its market-leading tradition, the 10th edition focuses on key strategic issues with an emphasis on financial consideration and implementation through merchandise and store management. These strategic and more tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling both merchandise and services. In preparing this edition, the authors focused on five important factors that continue to delineate outstanding retailers: -The use of big data and analytical methods for decision making.-The application of social media and mobile for communicating with customers and enhancing their shopping experience.-The issues involved in utilizing a mobile channel and providing a seamless multi-channel experience for customers.-The engagement in the overarching emphasis on conscious marketing and corporate social responsibility when making business decisions.-The impact of globalization on the retail industry.
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Aigul, Abzalieva, Vladimir Benc, Vladimir Bilcik.
    Building Bridges between Slovakia and Kazakhstan: Policy Forums and Sharing Transition Experience [Текст] : Textbook / Vladimir Benc. - Bratislava : ADIN, s.r.o. Presov, 2010. - 178 p. - ISBN 978-8089244-57-7 : Б. ц.

Кл.слова (ненормированные):
Building Bridges between Slovakia and Kazakhstan: -- Economics -- Policy -- Strategic Business Planning
Аннотация: The publication you are holding in your hands is the output of an international project titled "Building bringes between Slovakia and Kazakhstan: policy forums and sharing transition experience" co-financed by the official development aid the Slovak Republic (Slovak Aid). The aim of the project was to intensify cooperation between Slovakia and Kazakhstan in the field of science and research, academic cooperation between the two countries as well as the exchange of students and initiation of joint research projects in thosse areas, in which the cooperation between Slovakia and Kazakhstan could be mutually advantageous and beneficial with the accent put on the sharing of knowledge and the know-how we gained during the process of transition, with great emphasis laid on the strenghening of expert capacities in Kazakhstan to help their country perfom further reforms with accentuated democracy a fostered civic society.
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336(075)
A28
Aitymbetova, A. N.
    Financial analysis in commercial banks [Текст] : Teacing aid / A. N. Aitymbetova. - Almaty : ЭСПИ, 2023. - 140 p. - ISBN 978-601-342-073-8 : 8580.00 тг.

УДК

336(075)

Кл.слова (ненормированные):
Financial analysis in commercial banks -- International economics -- Management -- Managerial
Аннотация: Brief annotation. "Financial analysis in commercial banks" teaching aid includes main directions of analysis of day-today activity of commercial banks. The teaching and presents questions tests and practical situations for more profound mastering of each theme. Special attention is given students' to understanding of financial repording, as ability to read and analyze financial statements of a bank is paramount objective for a specialist of this sphere. The teaching aid can be useful for students of speaciality 5B050900 - "Finance", and for students of economic specialties in general, candidates for a master's degree, young teachers, teachers, as well as practical employees of the banking sphere.
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811.1
H66
Hill, Charles W. L.
    International Business. Competing in the Global Marketplace [Текст] : Textbook / Charles W. L. Hill. - New York : Irwin/McGraw-Hill , 2010. - 768 p. - ISBN 978-0-07-122083-6 : 16263-00t.тг.

УДК

811.1

Кл.слова (ненормированные):
Economics -- International Business -- Management -- Marketing
Аннотация: Market-defining since it was first introduced, "International Business, 8e" by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's "International Business" is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
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811.1
J74
John, D. Daniels, Lee H. Radebaugh
    International Business [Текст] : Textbook / D. Daniels, Lee H. Radebaugh John, 6th Edition. - Canada : Addison Wesley Longman Publishing Co, 1991. - 752 p. - ISBN 978-0201571004 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Finance -- International Business -- Management -- Marketing -- Strategy
Аннотация: International business can be defined as the study of multinational companies.[citation needed] One of the first scholars to engage in developing a theory of multinational companies was Stephen Hymer. Throughout his academic life he developed theories that sought to explain foreign direct investment and why firms become multinational. There were three phases in Hymer's work. The first phase was his dissertation in 1960 called the International Operations of National Firms. In this thesis, Hymer departs from neoclassical theory and opens up a new area of international production. At first Hymer started analyzing neoclassical theory and the financial investment wherein the main reason for capital movement is difference in interest rates. Then he started analyzing the characteristics of foreign investment by large companies for production and direct business purposes, calling this Foreign Direct Investment. By analyzing the two types of investments Hymer distinguished financial investment from direct investment. The main distinguishing feature was control. Where in portfolio investment is a more passive approach, and the main purpose is financial gain, with foreign direct investment a firm has control over the operations abroad. So the traditional theory of investment based on differential interest rates does not explain the motivations for FDI.
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811.1
J74
John, D. Blackburn
    The Legal Environment of Business [Текст] : Textbook / D. Blackburn John, 4th ed. - United States of America : R.R.Donnelley & Sons Company, 1991. - 800 p. - ISBN 0-256-08023-2 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Corporate Law -- International Business -- law -- Management -- The Legal Environment of Business
Аннотация: This edition fills the need for quality teaching material for the legal environment of business course. It combines highly readable text with interesting cases suitable for business students. Developments since publication of the last edition require revision of the text. To cite just one example, discussion of the Americans with Disabilities Act now appears in the chapter on equal employment opportunity law. Other chapters are also up to date.
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811.1
D18
Daniels, John D., Ogram Ernest W. Jr., Radebaugh Lee H.
    International Business: Environments and Operations [Текст] / John D., Ogram Ernest W. Jr., Radebaugh Lee H. Daniels, Second Edition. - USA : Addison-Wesley Publishing Company, 1979. - 577 p. - ISBN 0-201-01395-9 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Economics -- Finance -- International Business -- Marketing -- Political
Аннотация: What should be taught in a first course in international business when some of the students will thereafter have little or no direct classroom exposure to the subject and others will use this first course as background for more specialized studies in the area? This is the major question that guided us in the development of both the first and second editions of this textbook.
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