Электронный каталог

338
K81
Kramer, Melinda G.
    Business communication in context [Текст] : Textbook / Melinda G. Kramer. - New Jersey : Prentice Hall, 2001. - 598 p. - ISBN 0-13-484561-4 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Business communication in context -- Economics -- Management -- Marketing -- PSYCHOLOGY
Аннотация: This book began with my students - at Purdue University's Krannert Graduate School of Management, at Geargetown University's School of Business Administration, at Prince George's Community College, and in my corporate training seminars. in any given semester, the majority of the people in these classes are adults with work experience, often management experience. Many are familiar with the fundamentals of marketing, information systems, accouting, finance, human resources, and the other functional areas of management either through course work already completed or through on-the-job experience. They are in school because they want to improve their promotability, move into a related career area, or switch careers entirely. These are people who already know somethig about business basics.
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338
H23
Hanson, Kristine R. , Solomon Robert C.
    Above The Bottom Line: An Introduction to Business Ethics [Текст] : Textbook / Kristine R. , Solomon Robert C. Hanson. - Florida : Harcourt Brace Jovanovich Inc, 1983. - 424 p. - ISBN 0-15-500390-9 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Above The Bottom Line -- Business -- Economics -- Management -- Marketing
Аннотация: This is a textbook about business ethics. It is a new subject in the business and liberal arts curriculum, but a very old topic of discussion, both among businesspeople and everyone else. It revolves around the question, “what are the values of business life, and how do these values fit into the rest of life and society?” There is no simple answer to this question, but it general we can safely say that the values of business life and the values of the rest of life and society are rarely far apart; after all, people in business are people with private lives and a sense of community. The ethics of business life is just the ethics of people in business, and no different, basically, from ethics in general.
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338
E23
Editors, of Inc. Magazine
    The Best of Inc.: Guide to Business Strategy [Текст] : Textbook / of Inc. Magazine Editors. - New York : Simon & Schuster, 1988. - 230 p. - ISBN 978-0134539782 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Economics -- Guide to Business Strategy -- Management -- Marketing -- Servise Industry
Аннотация: This is just one of the rave reviews from readers of Inc., the fastest-growing business magazine. By delivering the best practical advice and most inspiring stories to entrepreneurs, owners, and managers of small and growing businesses, inc. wins its way into millions of hands each month. Now, the best of these articles have been gathered together in The Best of Inc. series.
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338
M44
McGuire, Joseph W.
    Business and Society [Текст] : Textbook / Joseph W. McGuire. - United States of America : McGraw-Hill Book Company, 1963. - 304 p. - ISBN 07-045097-8 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Business and Society -- Economics -- Management -- Marketing
Аннотация: Previous literature in the field of corporate social responsibility investigates whether corporate social performance can be seen as a determinant of corporate social disclosure or, conversely, if corporate social disclosure is a determinant of corporate social performance. The aim of this paper is to join these two streams of research in a unique theoretical model, which can demonstrate that there is a mutual interaction between performance and disclosure. This can result, in the long run, in a virtuous circle where higher social performance generates future higher social disclosure and this determines higher future social performance and so on. An analytical model has been adopted to demonstrate the research hypothesis. Gathering data from the portfolios of the European Socially responsible funds (SRFs) listed on the Morningstar platform in 2010, the study analyzed 160 social reports published by 80 companies during 2008 and 2009. Findings, by demonstrating the non-one-way relationship between social performance and social disclosure, confirm the existence of a mutual influence between the results gained in different CSR areas and the capability to control and communicate such performance. In this way, the paper provides not only theoretical insights, but also practical implications for managers that are required to put in place responsive and effective initiatives towards the increasing pressure exerted by the internal and external environments in which they operate.
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338
B64
Black, Robert L. , Corley Robert N.
    The Legal Environment of Business [Текст] : Textbook / Robert L. , Corley Robert N. Black. - United States of America : McGRAW-HILL, 1973. - 645 p. - ISBN 0-07-013180-5 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Economics -- Management -- Marketing -- Pol; Political -- The Legal Environment of Business
Аннотация: This third edition of The Legal Environment of Business extends the basic philosophy ans approach of the former editions, refined by a decade of experience. During the sixties the merits of a “traditional” course in business law versus an “environmental” one were widely discussed and debated. There was much disagreement even about how these courses basically differ, and, indeed, no unamity of viewpoint on that issue exists today. Our previous editions have reflected our position on the matter: that essentially a traditional course emphasizes private law, an environmental course public law and the regulation of business. In addition, we fell that macro law (the nature, formation, and application of law in general) should be stressed in the environmental approach, as contrasted with the traditional preoccupation with micro law (the detailed substantive rules in areas such as contracts, agency, and business organizations). At the same time, we believe that private law should not be ignored and that studentsshould be given at least an overview of its major areas. This edition continues to reflect these views.
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811.11
T44

    The Business 2.0 B2: Upper-intermediate.Upper-intermediate : Teacher’s Book / Paul, Sayer Mike, Watkins Frances Emmerson. - London : Macmillan, 2013. - 102 p. - ISBN 978-0-230-43799-9 : Б. ц.

УДК

811.11

Кл.слова (ненормированные):
Economics -- Finance -- The Business -- Английский язык
Аннотация: The Business is a major new course for the next generation of business leaders. Initial research into the development of the course looked at university syllabi from over 14 countries and developed The Business syallabus to better reflect business students’ needs. Each unit is divided into 6 modules- business knowledge, vocabulary, grammar, writing, speaking and case study. Its modularity allows you to choose a learning path which will complement your academic syllabus.
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811.1
A38
Allison, John.
    The Business 2.0 B2: Upper-intermediate [Текст] : Student’s Book / John Allison. - London : Macmillan Publishing Company, 2013. - 159 p. - ISBN 978-0-230-43796-8 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Business -- Economics -- Finance -- The Business
Аннотация: Based on the success of the original edition, The Business 2.0 continues to offer Business English students the fundamentals and skills they need to succed in the competitive international business environment.
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811.1
I-58
Inderbir, Singh.
    Human Embryology [Текст] : Textbook / Singh Inderbir, 10th Edition. - London : Jaypee Brothers Medical Pub, 2014. - 384 p. - ISBN 978-9351521181 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Economics -- English -- Human Embryology -- Medical
Аннотация: Please READ DESCRIPTION Before Buying. The item is Brand New Paperback International/South Asian Edition textbook with 100 % identical Contents as US Edition. Shipped Same Day. Will be dispatched fast. 100% Satisfaction. Great Customer Service, Buy with Confidence, Front Cover May Differ. Ships to PO or APO. May have printed "NOT FOR SALE OUTSIDE of INDIA" or Territorial Disclaimer.
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811.1
V79
Vivek, Jain.
    Review of Preventive & Social Medicine: Including Biostatistics [Текст] : Textbook / Jain Vivek, 11th Revised edition. - London : Jaypee Brothers Medical Publishers , 2019. - 900 p. - ISBN 978-9352709366 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Economics -- Epidemiology -- International Business -- Medicine -- Review of Preventive & Social Medicine
Аннотация: Thoroughly revised and updated, this new edition includes recent questions, controversial questions, concept-based questions and image-based questions. New to this edition are: 130+ images, flowcharts, and diagrams. Key revision point boxes for each topic for "must-know" MCQ facts. Updated concepts: evidence-based medicine, meta-analysis, and systematic reviews. Updated compilations of rural health and public health statistics.
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61
A10
A., K. DATTA
    ESSENTIALS OF HUMAN ANATOMY [Текст] : Textbook / K. DATTA A., Fifth edition. - KOLKATA : The Indian Press Private Limited, 2017. - 232 p. - ISBN 978-9385274251 : Б. ц.

УДК

61

Кл.слова (ненормированные):
Economics -- ESSENTIALS OF HUMAN ANATOMY -- Medical -- Systems & Planning
Аннотация: Gross anatomy is the pictorial presentation of the uman body, both in theory and in practical dissections. This becomes more essential during the study of the regional description of the upper and the lower limbs, which include bones, joints, ligaments, musicles and their tendons, blood vessels, lymphatics and merves and nerves. For that purpose, in the fifth edition different shades of computer based colours are introduced in most of the existing black and coloured diagrames including Surface Anatomy to specify the different structures, under the direct supervision of the author.
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