Электронный каталог

811.11
M65
Michael, Hammer, James Champy.
    Reengineering the Corporation: A Manifesto for Business Revolution [Текст] : Textbook / Hammer, James Champy Michael. - London : HarperCollins Publishers, 1994. - 231 p. - ISBN 1-85788-056-0 : Б. ц.

УДК

811.11

Кл.слова (ненормированные):
Economics -- Management -- Reengineering the Corporation -- Technology
Аннотация: Revised and updated for the new economy, this text describes how the radical redesign of a company's processes, organization and culture can achieve a quantum leap in performance. In the 1990s, reengineering was implemented in the back office, the factory and the warehouse. For the new century it is being applied to the front office and the revenue producing side of the business.
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811.1
T37
Terry, Sincich.
    A Course in Modern Business Statistics [Текст] : Textbook / Sincich Terry. - New York : Dellen Pub Co, 1991. - 560 p. - ISBN 978-0024104755 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
A Course in Modern Business Statistics -- Computers -- Economics -- Management
Аннотация: A Course in Modern Business Statistics, Second Edition, is taking a modern approach to teaching statistics, the book emphasizes practical applications and the interpretation of results, with less attention given to calculations and formulas. Sample printouts using MINITAB, SAS, and SPSS facilitate the book's computing orientation. ASP, a menu-driven statistical software package, is included with the text. In this second edition, case studies and problems are updated, and several revisions in coverage and organization make material more accessible to students. A wide range of cases, examples, and exercises--all based on real data--motivate students to learn statistics, by showing its real-world, business applications. --This text refers to an out of print or unavailable edition of this title.
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811.1
W42
Weiers, Ronald M.
    Instrotuction to business statistics [Текст] / Ronald M. Weiers. - United States of America : The Dryden Press, 1991. - 1071 p. - ISBN 0-03-013183-9 : Б. ц.

УДК

811.1

Кл.слова (ненормированные):
Instrotuction to business statistics -- Organization -- Philosophy -- Statistics -- Technology
Аннотация: A book is a very special link between author and reader. In a mystery novel, the author presents the reader with a maze of uncertainty, perplexity, and general quicksand. Intellectual smokescreens are up all the way to the "whodunit" ending. Unfortunately, many business statistics texts seem to be written the same way - except for the "whodunit" section. This text is specifically designedto be different. Its goals are (1) to be a friendly guide as you learn about business statistics, (2) to avoid quicksand that could inhibit either your interest or your learning, and (3) to earn and retain your trust in our ability to accomplish goals 1 and 2.
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339.9
S10
S.J., Gerald F Cavanagh.
    American Business Values: With International Perspectives [Текст] : Textbook / Gerald F Cavanagh S.J., 4th edition. - New Jersey : Pearson, 1997. - 336 p. - ISBN 978-0135182345 : Б. ц.

УДК

339.9

Кл.слова (ненормированные):
American Business Values -- Bank -- Leadership -- Management -- Strategy
Аннотация: Scholarly and well-researched, this unique exploration of the values, ethics, and beliefs of American business begins with the history of the free market system; explains how the values of the organization can influence the values of the individual; and helps students discover their own personal values and goals. Drawing on insights from moral philosophy, economics, social history, psychology, and sociology, it presents both traditional business values and the contemporary challenges to these values, and offers comparisons from a global perspective.
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338
A33
Alexander, Osterwalder, Yves Pigneur.
    Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers [Текст] : Textbook / Osterwalder, Yves Pigneur Alexander, 1st edition. - United States of America : Wiley, 2010. - 288 p. - (The Strategyzer Series). - ISBN 978-0470876411 : 20198.30t. тг.

УДК

338

Кл.слова (ненормированные):
Business Model Generation -- Economics -- Management -- Marketing
Аннотация: Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.
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338
J76
Jonas, Hedman, Thomas Kalling.
    IT and Business Models [Текст] : Concepts and Theories / Hedman, Thomas Kalling Jonas. - United States of America : Copenhagen Business School Press , 2002. - 288 p. - ISBN 978-8763001052 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Economics -- Finance -- IT and Business Models -- Management -- Marketing
Аннотация: "Understanding how IT affects organizations and businesses and how organizations and managers act when engaging in IT investments are important issues. At best, IT is a source that helps individuals and organizations to improve their performance and meet their objectives. At worst, and often, it is an obstacle that costs more to manage than it brings back. This book focuses on how organizations manage IT."
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338
B64
Black, Robert L. , Corley Robert N.
    The Legal Environment of Business [Текст] : Textbook / Robert L. , Corley Robert N. Black. - United States of America : McGRAW-HILL, 1973. - 645 p. - ISBN 0-07-013180-5 : Б. ц.

УДК

338

Кл.слова (ненормированные):
Economics -- Management -- Marketing -- Pol; Political -- The Legal Environment of Business
Аннотация: This third edition of The Legal Environment of Business extends the basic philosophy ans approach of the former editions, refined by a decade of experience. During the sixties the merits of a “traditional” course in business law versus an “environmental” one were widely discussed and debated. There was much disagreement even about how these courses basically differ, and, indeed, no unamity of viewpoint on that issue exists today. Our previous editions have reflected our position on the matter: that essentially a traditional course emphasizes private law, an environmental course public law and the regulation of business. In addition, we fell that macro law (the nature, formation, and application of law in general) should be stressed in the environmental approach, as contrasted with the traditional preoccupation with micro law (the detailed substantive rules in areas such as contracts, agency, and business organizations). At the same time, we believe that private law should not be ignored and that studentsshould be given at least an overview of its major areas. This edition continues to reflect these views.
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61
R66
Robert, Murray, Victor Rodwell, David Bender, Kathleen M. Botham
    Harper's Illustrated Biochemistry [Текст] : Textbook / Murray, Victor Rodwell, David Bender, Kathleen M. Botham Robert, 28th Edition. - New York : McGraw-Hill Medical, 2009. - 693 p. - ISBN 978-0071625913 : Б. ц.

УДК

61

Кл.слова (ненормированные):
Biochemistry -- Harper's Illustrated Biochemistry -- Medical -- Metabolism
Аннотация: The biochemistry text that every medical student must own--now in full color! A Doody's Core Title ESSENTIAL PURCHASE for 2011! Comprehensive, concise, and up-to-date, Harper's is unrivaled in its ability to clarify the link between biochemistry and the molecular basis of health and disease. The Twenty-Eighth Edition has undergone sweeping changes -- including a conversion to full-color artwork and the substantial revision and updating of every chapter -- all to reflect the latest advances in knowledge and technology and to make the text as up-to-date and clinically relevant as possible. Combining outstanding full-color illustrations with integrated coverage of biochemical diseases and clinical information, Harper's Illustrated Biochemistry offers an organization and clarity not found in any other text on the subject. Striking just the right balance between detail and brevity, Harpers Illustrated Biochemistry is essential for USMLE review and is the single best reference for learning the clinical relevance of a biochemistry topic.
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316.28
C22
Carl, H. Botan
    Strategic Communication Theory and Practice: The Cocreational Model [Текст] : Textbook / H. Botan Carl, 1st Edition. - USA : Wiley-Blackwell, 2017. - 256 p. - ISBN 978-047-06745-74; 978-04706-74-581 : Б. ц.

УДК

316.28

Кл.слова (ненормированные):
Audience -- Information Technology -- Markets -- Social Media -- Strategic Communication Theory and Practice
Аннотация: A guide to strategic communication that can be applied across a range of subfields at all three levels―grand strategic, strategic, and tactical communication Communication is a core function of every human organization so when you work with communication you are working with the very core of the organization. Written for students, academics, and professionals, Strategic Communication Theory and Practice: The Cocreational Model argues for a single unified field of strategic communication based in the three large core subfields of public relations, marketing communication, and health communication, as well as strategic communicators working in many other subfields such as political communication, issues management, crisis communication, risk communication, environmental and science communication, social movements, counter terrorism communication, public diplomacy, public safety and disaster management, and others. Strategic Communication Theory and Practice is built around a cocreational model that shifts the focus from organizational needs and the messages crafted to achieve them, to a publics-centered view placing publics and their ability to cocreate new meanings squarely in the center of strategic communication theory and practice. The author―a noted expert in the field―outlines the theories, campaign strategies, common issues, and cutting edge challenges facing strategic communication, including the role of social media, ethics, and intercultural strategic communication.
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СФ (1)
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330
Z62
Zhakipbekov, D. S.
    Accouting policy and tax accouting policy of the entity: in schemes and tables. [Текст] : Education guidance / D. S. Zhakipbekov. - Almaty : Ekonomika, 2013. - 345 p. - ISBN 978-601-225-542-3 : 1300.00t. тг.

УДК

330

Кл.слова (ненормированные):
Accouting policy and tax accouting policy of the entity -- Financial reporting -- Intangible assets -- Inventories
Аннотация: The education guidance considers principles of the organization of accouting policy of the company. The education guidance is intended for preparation of bachelors, undegraduates, and also for practising accountants and auditors. Features of educational and practical benefit consists that the main theoretical and practical questions are provided in tables and schemes that allows to perceive information in easier form.
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