Электронный каталог

Alex, Rosenberg.
    Philosophy of science [Текст] : a Contemprorary Introduction / Paul K. Moser, Loyola University of Chicago. - New York and London : Routledge Tayylor& Francis Group, 2012. - 308 p. - 293p. - ISBN 978-0-415-89176-9 : 8130-00t.тг.

Кл.слова (ненормированные):
History -- Methodical -- Philosophy of science -- Statistical methods
Аннотация: This innovative, well-structured series is for students who have already done an introductory course in philosophy. Each book introduces a core general subject in contemprorary philosophy and offers students an accesible but substantial transition from introductory to higher-level college work in that subject. The series is accessible to non-specialists and eash book clearly motivates and expounds the problems and positions introduced. An orientating chapter briefly introduces its topic and reminds readers of any crucial material they need to have retained from a typical introductory course. Considerable attention is given to explaining the central philosophical problems of a subject and the main competing solutions and arguments for those solutions. Te primary aim is to educate students in the main problems, positions and arguments of contemprorary philosophy rather than to convince students of a single position.
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Forrest, E. Baird
    From Plato to Derrida [Текст] / Walter Kaufmann, 4-th ed. - New Jersey : Upper Saddle River, Prentice Hall, 2000. - 1217 p. - ISBN 0-13-048561-6 : 5364-00t.тг.

Кл.слова (ненормированные):
Economics -- From Plato to Derrida -- Human Resources -- Social media
Аннотация: There is no better introduction to philophy than to read some of the great philosophers. But few books are more difficult to read than Aristotle's Metaphysics or Spinoza's Ethics. Even works that are less puzzling are sometimes like snippets of a conversation that you ioverhear on entering a room: What is said is clear, only you cannot be sure you have got the point because you do not know just what has gone before. A Slight point may be crucial to refure some earlier suggestion, and a seemingly pointless remark may contain a barbed allusion. As a result of this difficulty, some students of philosophy cry out for a simple summary of the "central doctrines" of the great philosophers. Yet carving up great books to excerpt essential doctrines is one of the greatest sins against the spirit of philosophy.
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Hasan, Hussain.
    Hotel Room Division Management [Текст] : An Evaluation Study / Hussain Hasan. - Germany : LAP LAMBERT Academic Publishing, 2012. - 120 p. - 110 p. - ISBN 978-3847370178 : Б. ц.

Кл.слова (ненормированные):
Electronic -- History -- Hotel Room Division Management -- Technology
Аннотация: This book is an outcome of a rearch study in Pondicherry,India. Hotel Room Division Management is the first book of its kind written by an Indian author. This comprehensive volume is meant not only for the students of hotel management from the certificate level to graduate and diploma level but also for people who already working in the hotel sectors. This book is very much useful to hotel management for improving their quality service.
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Christine, Mallin.
    Corporate Governance [Текст] : Textbook / Mallin Christine, 6-th edition. - Australia : Oxford University Press, 2019. - 440 p. - ISBN 978-0-19-880676-9 : 33022-00t.тг., 33022.00t. тг.

Кл.слова (ненормированные):
China -- Corporate Governance -- South Africa -- Sytrategy
Аннотация: Written by leading subject expert Christine Mallin, Corporate Governance combines clear, accessible discussion of theory with a wealth of contemporary, global examples to introduce students to both the essential principles of the subject and how they apply in practice. In addition, broad coverage of international attitudes and approaches to governance allow students to develop a wider understanding of business issues in an increasingly globalized world.
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Edward, Cartwright.
    Behavioral Economics [Текст] : Textbook / Cartwright Edward, 3rd edition. - New York : Routledge, 2018. - 556 556 p. - ISBN 978-1-13809711-7 : 36280.00t. тг.

Кл.слова (ненормированные):
Behavioral Economics -- Neuroeconomics -- Policy -- Social media
Аннотация: Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior. This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier. This new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.
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Lynn, Van der Wagen, Lauren White.
    Event Management: For Tourism, Cultural, Business and Sporting Events [Текст] : Textbook / Van der Wagen, Lauren White Lynn, 5th edition. - Australia : Cengage Learning Australia, 2018. - 544 p. - ISBN 978-0170394451 : 127000.00t. тг.

Кл.слова (ненормированные):
Business -- Event Management -- Servise Industry -- Tourism
Аннотация: Events Management: For Tourism, Cultural, Business, and Sporting Events, 5e is a comprehensive learning resource for students of the Diploma of Event Management and undergraduate students in Event Management. This edition adopts a scaffolded learning pedagogy, helping students move through the material logically and efficiently while building on their understanding of tourism, cultural, business and sporting events. Case studies highlighting local and global events add context and introduce students to best practices of managing events of various scales and geographical contexts.
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Nathan, Bond.
    The Power of Teacher Leaders: Their Roles, Influence, and Impact [Текст] : Textbook / Edited by Nathan Bond, 2nd Edition. - New York : Routledge, 2022. - 294 p. - ISBN 978-0367643256 : 46670.00 тг.
Перевод заглавия: Сила лидеров-учителей: их роль, влияние и воздействие

УДК

316. 46

Рубрики: Лидерство

Кл.слова (ненормированные):
Leadership -- Managerial -- Organization -- The Power of Teacher Leaders -- ЛИДЕРСТВО
Аннотация: Now in its second edition, The Power of Teacher Leaders, copublished by Routledge and Kappa Delta Pi,serves as a resource for understanding the varied ways that teacher leaders foster positive change in their schools, profession, and communities. By definition, teacher leaders are teachers who stay in the classroom, maintaining their commitment to teaching students while assuming informal and formal leadership positions beyond the classroom. It is that commitment to teaching and their desire to improve student learning that motivate them to become teacher leaders. Written by researchers and teacher leaders, each chapter describes a particular way that teachers are leading, connects to the relevant scholarly literature, and assesses the impact of the teacher leaders on students and communities. The second edition features new chapters on less common and unresearched teacher leadership roles, informal teacher leadership, and teacher leaders as social justice advocates. This edited collection shows how teacher leaders play an important role in the improvement of student learning, teacher professional development, and school and community climate.
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Roobins , Stephen
    Organizational Behavior : Updated eighteenth edition / Robbins, Timothy Judge Stephen, Updated 18e, Global Edition. - United States America : Pearson, 2022. - 780 p. - ISBN 978-1-292-40306-9 : 75323-27тг., 75323.27 тг.

УДК

33

Рубрики: Менеджмент

Кл.слова (ненормированные):
Economics -- Management -- Organizational Behavior -- PSYCHOLOGY -- Social Media
Аннотация: Help studentsbetter understand their behavioral and interpersonal skills Longconsidered the standard for all organizational behavior textbooks, OrganizationalBehavior provides the research you want, in the language yourstudents understand. This text continues its tradition of making current,relevant research come alive for readers. The Updated 18thEdition has been thoroughly revised to reflect the most recentresearch and business events within the field of organizational behaviorworldwide, while maintaining its hallmark features ― a clear writing style,cutting-edge content, and intuitive pedagogy. There’s a reason why Robbins’stextbooks have educated millions of students and have been translated intotwenty languages ― and it’s because of a commitment that provides the kind ofengaging, cutting-edge material that helps students understand and connect withorganizational behavior.
Доп.точки доступа:
Judge , Timothy A.

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316
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Joe, D. Nichols
    Teachers as Servant Leaders [Текст] : Textbook / D. Nichols Joe, Kindle Edition. - New York : Rowman & Littlefield Publishers, 2010. - 134 p. - ISBN 978-1-4422-0452-2 : 40830.00 тг.

УДК

316

Рубрики: Лидерство

Кл.слова (ненормированные):
Administration -- Leadership -- Professional Development -- Teachers as Servant Leaders
Аннотация: In today's political environment with the emphasis on testing, standards, and accountability, teachers can easily feel frustrated by the amount of time and resources left over for teaching_for guiding students not only in academics but also in character education. Educators can find themselves losing focus of what initially inspired them to teach. Teachers as Servant Leaders provides pre-service teachers and those currently in the profession with a renewed perspective of not just being a content expert or classroom/behavioral manager, but leaders within their own classrooms, school buildings, and local communities. Building on Servant Leadership: A Journey into the Nature of Legitimate Power and Greatness by Robert Greenleaf, this book applies the concept of servant leadership to the classroom teacher where the focus is on service to students, parents, colleagues, the school and community.
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Dave, Chaffey, Fiona Ellis-Chadwick.
    Digital Marketing: Strategy, implementation and practice [Текст] : Textbook / Chaffey, Fiona Ellis-Chadwick Dave, 8th Edition. - Great Britain : Pearson, 2022. - 560 p. - ISBN 978-1-292-40096-9 : 640221.83 тг., 64221.83 тг.

Кл.слова (ненормированные):
Digital Marketing -- Economics -- Retailing Industry -- Strategy
Аннотация: Discover more about effective Digital Marketing strategies and practices, and expand your knowledge of the field, learning from the success stories of some of the biggest brands. Digital Marketing, 8th edition is a market-leading text, providing you with the most comprehensive guide to the strategies, techniques, and online trends that have transformed the way companies communicate with their consumer audiences today. The text, known for its clear structure and accessible content, offers you valuable insight into the main principles and aspects of Digital Marketing. The eighth edition has been comprehensively updated to help you learn more about the success factors of a digital marketing strategy, using key techniques in the area, including search, social media and content marketing, conversion optimisation, and marketing automation. It also introduces increased data-driven marketing techniques with many new examples covering digital analytics, artificial intelligence, and machine learning. This latest edition also links marketing theory with practical business experience to help you understand digital marketing in the real world through case studies from market-leading and cutting-edge companies such as ASOS, Spotify, and L'Oreal. Many useful features include self-assessment exercises and discussion questions to self-test your knowledge and understanding of the topics. With the 'Essential Digital Skills' boxes guiding you into developing key skills you will later need in the workplace, this leading textbook is a must-have guide for students and professionals.
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